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Vintage Borden Company Advertising Glass Tumbler Featuring Elsie's Calf Beulah

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Product details

Management number 13035407 Release Date 2025/09/20 List Price $18.00 Model Number 13035407
Category

Vintage Borden Dairy Company Beulah the Cow advertising glassware.

Tumbler glass approx 3/4 " tall and has a diameter of 2 5/8" at the top rim.

Features a yellow image of Beulah wearing a flower crown and circled in stars on each side. The image is marked "TBC" for The Borden Company.

The cartoon cow Elsie was created by an advertising agency in 1936 to help make the Borden Dairy brand more friendly and approachable to the public. Elsie was very popular and spawned an entire line of merchandise featuring her and her calves and family members in the 1930-1940's. Beulah, her calf, often appeared in advertising alongside Elsie from the 1940s through the 1960s.

Glass is in very good vintage condition with no chips or cracks. One of the images of Beulah has a very small spot of white (last photo).

Displays well.

Will be shipped with care!

CategoryVintage & collectibles > Antique > Collectibles
SizeN/A
BrandNone
ConditionGood

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